LOGOTYPE

The basic color of the logo is blue (PANTONE 293C / CMYK: M75, C100 / RGB: 8255) that is intended to symbolize refreshment and transparency.It further expresses the spirit of youth innovation, and progressiveness as a global corporation.

The straight and direct logo mark symbolize Zalman's sense of responsibility and honesty to the society and it endows an intention of creating a "comfortable, abundant, and happy" lifestyle for the customers through constant product development with differentiated ideas.

CONCEPT

Zalman's corporate mark has been designed to establish the corporate identity and to visualize the corporate vision and philosophy. The logo written in a straight and upright font has an effect of producing a simple visualization, which allows everyone to easily recognize it. The word 'Zalman' in Korean contains a meaning of 'in a sufficient and satisfactory' manner.

The name Zalman is also a compound word consisting of ZAL (meaning good' in Korean) and MAN. Therefore, the word Zalman also contains a meaning of a 'good man: Thus, the name 'Zalman' contains a vision of making a positive impact on mankind by maximzing customer satisfaction loyalty.

In summary, 'Zalman' stands for unique leadership and differentiation in the market by providing human-friendly computing solutions of the highest quality and value.

GRID SYSTEM